[PAST EVENT] This event has passed already, but subscribing members can find the recording here. Some key insights from our discussion: Tycoon Racers succeeds because it balances multiple design elements. UGC ads' effectiveness is difficult to...
TikTok
Tag: TikTok
TikTok Filters Could Be the Next Big Playable Ad Trend
Monopoly GO! used a unique TikTok AR filter and other social media strategies to drive users to an in-app competition event. To promote the new Tycoon Racers competition event, Scopely launched a UA campaign that included a TikTok AR filter...
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